Local Presence Management - MiShop.local

Local Presence Management

Manage store information in the places that matter to customers in online search

Local Presence Management

Local Search Facts

  • 76% of searches are for products and services that are sold locally.
  • A majority of local search is done using Google My Business.
  • Customers and Google My Business rely on local store information to be correct.
  • Incorrect store information undermines your local search performance:
    • Inaccurate names, addresses, phone numbers (NAP) and opening hours are significant dissatisfiers for your customers.
  • Accurate store information is a basic hygiene factor which also has search engine optimisation (SEO) benefits.

Your Issue Or Opportunity

  • Are you paying for listing sites that nobody uses?
    • Most local presence management tools only work with a fixed portfolio of generic listing sites.
    • Most of these are not used by your customers and have no SEO value.
  • It is more efficient and cost effective to manage:
    • The few local sites that are used by your customers.
    • The sector specific sites that do have SEO value.

Our Solution

  1. We manage Google, Bing, Facebook and Apple Maps and sector specific listings that are used by your customers and have SEO benefits.
  2. Find and fix any listing that interferes with your local search performance.

Features

  • Clean and manage main listing and search sites, including:
    • Google My Business, Bing Places, Facebook Places, Apple Maps and (where relevant) important sector specific sites such as TripAdvisor.
  • Ensure NAP, links and map pins are correct.
  • Maintain opening times.
  • Maintain and align brand content.
  • Add new branches and remove closed branches.
  • Monitor and fix any issues within Google My Business, Bing, Facebook and Apple Maps.
  • Identify, prioritise and fix local NAP listing issues on any local listing site.
  • API to store finder available.

What Are The Benefits?

  • Informed customers who find your business with ease.
  • Professional, proactively-managed service that is always up-to-date with the latest developments in Google, Bing, Facebook and Apple Maps.
  • The listings used by your customers are correct and performing on a day-to-day basis.
  • Highly cost effective and targeted approach to fixing and managing listings.

Who Can We Help?

Multi-location brands with 10 to 10,000 locations.