Is your website ready for the 21st April Deadline?
The next Google ranking change is critical for your business
Don’t be left behind with the new Google mobile friendly search ranking update! Google has announced that a website’s mobile friendliness will be an official ranking factor in their mobile search algorithm as of April 21, 2015.
Simply put, if your website is not optimized for mobile devices, that is responsive or with a dedicated mobile site, you will see a drop in traffic after the 21st of April. So if you’ve been meaning to get around to optimizing your website for mobile, now is definitely the time.
Why is this so important for your business?
Search on mobile is popular
- 80% of internet users use a smartphone to access the internet
- 47% of internet users use a tablet to access the internet
- The number of mobile searches surpassed desktop searches in 2014
Search on mobile drives business
After performing a local search on a mobile device:
- 51% of users visited the business
- 48% called the business
- 29% made a purchase from the business in-store
- 24% made a purchase from the business online
Sources: eMarketer, SmartInsights, MERKLE | RKG, Google
Can Google find your website after April 21st?
You can easily test if your website will make the cut come the 21st of April with Google’s free Mobile-Friendly Test.
If you don’t get a green light from Google, don’t worry, help isn’t far away. When you trust mishoplocal.co.uk to build and manage your online presence, you can be confident that your website will be responsive or mobile friendly and perform well in search results for many reasons beyond just being mobile-friendly.
Why you should choose us
Build your online presence with mishoplocal.co.uk and you’ll be sure your site is professionally built with search engines in mind.
Our websites include:
- 100% mobile-friendly responsive design
- Professional SEO
- High online conversion
- Great customer support
